December 2, 2020

Download Ebook Free Crisis Management At The Speed Of The Internet

Crisis Management at the Speed of the Internet

Crisis Management at the Speed of the Internet
Author : Bob Hayes,Kathleen Kotwica
Publisher : Elsevier
Release Date : 2013-03-25
Category : Business & Economics
Total pages :36
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Crisis Management at the Speed of the Internet provides security executives and practitioners with an overview of the potentially harmful impact of social media communication on corporate reputation. Within minutes, the online consumer community can propel a company into an image crisis, brand damage, and a financial disaster—even if the viral information isn’t factual. It is critical that an organization respond quickly and decisively to crises in online media. The report explores examples of companies that have experienced this kind of impact, and describes practical, strategic methods for mitigating and resolving a crisis, including cross-functional team readiness and internal communications training. It is a valuable resource for any security professional working to create or improve an existing corporate crisis management policy. Crisis Management at the Speed of the Internet is a part of Elsevier’s Security Executive Council Risk Management Portfolio, a collection of real world solutions and "how-to" guidelines that equip executives, practitioners, and educators with proven information for successful security and risk management programs. Provides security executives and practitioners with an overview of the potentially harmful impact of social media communication on corporate reputation Cites examples of companies that have experienced this kind of threat and describes the successes or failures of their responses Describes practical, strategic methods for mitigating and resolving a crisis

Technology and Emergency Management

Technology and Emergency Management
Author : John C. Pine
Publisher : John Wiley & Sons
Release Date : 2017-08-18
Category : Political Science
Total pages :288
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The first book devoted to a critically important aspect of disaster planning, management, and mitigation Technology and Emergency Management, Second Edition describes best practices for technology use in emergency planning, response, recovery, and mitigation. It also describes the key elements that must be in place for technology to enhance the emergency management process. The tools, resources, and strategies discussed have been applied by organizations worldwide tasked with planning for and managing every variety of natural and man-made hazard and disaster. Illustrative case studies based on their experiences appear throughout the book. This new addition of the critically acclaimed guide has been fully updated and expanded to reflect significant developments occurring in the field over the past decade. It features in-depth coverage of major advances in GIS technologies, including the development of mapping tools and high-resolution remote sensing imaging. Also covered is the increase in computer processing power and mobility and enhanced analytical capabilities for assessing the present conditions of natural systems and extrapolating from them to create accurate models of potential crisis conditions. This second edition also features a new section on cybersecurity and a new chapter on social media and disaster preparedness, response, and recovery has been added. Explores the role of technology in emergency planning, response, recovery, and mitigation efforts Explores applications of the Internet, telecommunications, and networks to emergency management, as well as geospatial technologies and their applications Reviews the elements of hazard models and the relative strengths and weaknesses of modeling programs Describes techniques for developing hazard prediction models using direct and remote sensing data Includes test questions for each chapter, and a solutions manual and PowerPoint slides are available on a companion website Technology and Emergency Management, Second Edition is a valuable working resource for practicing emergency managers and an excellent supplementary text for undergraduate and graduate students in emergency management and disaster management programs, urban and regional planning, and related fields.

Crisis Management: Concepts, Methodologies, Tools, and Applications

Crisis Management: Concepts, Methodologies, Tools, and Applications
Author : Management Association, Information Resources
Publisher : IGI Global
Release Date : 2013-11-30
Category : Technology & Engineering
Total pages :1862
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"This book explores the latest empirical research and best real-world practices for preventing, weathering, and recovering from disasters such as earthquakes or tsunamis to nuclear disasters and cyber terrorism"--Provided by publisher.

Crisis Management in the Food and Drinks Industry: A Practical Approach

Crisis Management in the Food and Drinks Industry: A Practical Approach
Author : Colin Doeg
Publisher : Springer Science & Business Media
Release Date : 2006-06-18
Category : Technology & Engineering
Total pages :264
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Few titles could be timelier than the second edition of Crisis Management in the Food and Drinks Industry – A Practical Approach. The world is worrying about a human pandemic arising from the avian flu epidemic that is spreading from the Far East, the implications of which could be as great for the food industry as were the outbreaks of foot and mouth disease and BSE. This practical and greatly expanded edition by media and public relations veteran Colin Doeg focuses on the communications aspects of dealing with a crisis. It is global in its coverage of the subject, reviewing practices and requirements in countries ranging from the USA and the UK to Australia and New Zealand. Doeg offers advice ranging from preparing for the unthinkable to the dramatic expansion of the Internet, avoiding being caught off-guard by a situation, the ramifications of product tampering and managing an actual crisis. Advice is also offered on dealing with extremist organizations and terrorist threats as well as bioterrorism – "a clear and present danger" – and a number of problems facing the food industry, including the practice of selling meat unfit for human consumption and the threat posed by the increasing toxicity of fish due to the rising pollution of the world’s oceans. In a special late chapter – written only three months before publication – the author looks ahead to events which he believes will shape the world of crisis management in the future, including the empowering influence of the Internet during the 2004 Asian Tsunami, the discovery of the illegal dye Sudan 1 (Red) in millions of food products and the fears of a pandemic arising from the spreading outbreak of avian flu. Examples of typical documents like a crisis plan for a business, a crisis checklist, a press release announcing a product recall, an announcement to employees and a checklist for anyone dealing with a threatening phone call are provided. Also included is a list of sources of information and assistance in the event of a product crisis. Crisis Management in the Food and Drinks Industry is the only title dealing specifically with this crucial subject in relation to the food industry. As such, it is relevant not only to those in the food industry, but also to marketing and senior management in general in the fields of agriculture, public health and law enforcement.

Crisis Management in the Age of Social Media

Crisis Management in the Age of Social Media
Author : Louis Capozzi
Publisher : Business Expert Press
Release Date : 2013-07-02
Category : Business & Economics
Total pages :156
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Social media has fundamentally changed the contract between institutions and the public. Today, people expect a conversation, not a one-way diatribe. That, combined with the speed of the Internet, changes the game for many companies in anticipating, managing, and ultimately avoiding an “instant crisis”—an instant crisis example is when Verizon added a $2 charge for all their customers; one hour later 100,000 signatures appeared on a Twitter petition, and soon Verizon was in the middle of a huge public relations crisis. Inside this book, you’ll learn just how to manage this type of situation and meet the challenges of social media. Each chapter includes a description of a crisis, the timeliness of a good response, the effectiveness of this response, and an assessment of what works and what doesn’t. Some examples of social media crises include Apple Computer, Netflix, JetBlue, Bank of America, Fed Ex, and public figures such as Anthony Weiner, Ashton Kutcher, and Jon Bon Jovi.

Crisis Management in the Tourism Industry

Crisis Management in the Tourism Industry
Author : Peter Hosie,Christof Pforr
Publisher : Routledge
Release Date : 2016-12-05
Category : Science
Total pages :268
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An important challenge facing tourism is the anticipation of the threat of crises precipitated by natural and people-made catastrophes, and being adequately prepared for them. Despite an increase in research on this issue there is still a considerable lack of clarity on the impacts of crises on the tourism industry. Illustrated by a range of international case studies, this book provides a systematic and conceptual approach to questions such as how tourism businesses prepare for and react to crisis, which measures are taken and what impact they have, and which strategies can be employed to overcome them. By discussing, analyzing and synthesizing the literature on crisis management, the authors question how business can become more proactive in preparing and dealing with crises in the tourism industry.

Social Marketing to the Business Customer

Social Marketing to the Business Customer
Author : Paul Gillin,Eric Schwartzman
Publisher : John Wiley & Sons
Release Date : 2010-12-15
Category : Business & Economics
Total pages :272
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The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Features plentiful examples, case studies, and best practices Focuses on the channels that are most effective for B2B marketers Builds on the authors' more than 30 years of combined experience in the new media/social media space, as well as two previous successful books Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer!

The Four Stages of Highly Effective Crisis Management

The Four Stages of Highly Effective Crisis Management
Author : Jane Jordan-Meier
Publisher : CRC Press
Release Date : 2016-04-19
Category : Business & Economics
Total pages :320
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From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis. Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis management landscape. It illustrates the four distinct stages of media reporting during a crisis and details the information that must be provided. The author provides readers with a wealth of helpful tips and tools—including guidelines, checklists, and case studies that illustrate best practices in crisis media management. Divided into five sections, the book: Examines how the kingdom of news has changed and considers the new hybrid model that is emerging Identifies the four distinct stages in which both old and new media report a crisis Addresses the use of spokespeople according to the four stages, as well as when to use the chief executive officer Discusses media interviews, including how to handle news conferences, bloggers, and the importance of media training Considers the communication aspects of crisis management—including how to harness the power of Facebook, Twitter, YouTube, Digg, Wikipedia, Flickr, and social media releases The book’s resource-rich appendices include a checklist for briefing a spokesperson, sample media release, a step-by-step flowchart for creating a crisis communication plan, and social media policy guidelines. Complete with a detailed guide on what tools to use and when to use them, this book provides the techniques and understanding required to communicate effectively and avoid any potential bad press and embarrassment that could result from information mismanagement. Jane Jordan-Meier was interviewed about leadership in a crisis and the stages of a crisis in the wake of the Murdoch phone-hacking scandal. She also discusses crisis management planning in The Sydney Morning Herald and in Daily Ovation. She was interviewed in August 2011 by Globe and Mail. Discover more about the book, including a video of the author explaining how to turn media questions into gold and visit smallbusinessadvocate.com for a series of recent interviews. Jane Jordan-Meier appeared in a video interview with Crisis Manager Melissa Agnes on July 3, 2012.

PSI Handbook of Business Security

PSI Handbook of Business Security
Author : W. Timothy Coombs
Publisher : Greenwood Publishing Group
Release Date : 2007-12-30
Category : Technology & Engineering
Total pages :731
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Branding For Dummies

Branding For Dummies
Author : Bill Chiaravalle,Barbara Findlay Schenck
Publisher : John Wiley & Sons
Release Date : 2014-12-04
Category : Business & Economics
Total pages :384
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Discover how brands are created, managed, differentiated,leveraged, and licensed Whether your business is large or small, global or local, thisnew edition of Branding For Dummies gives you the nuts andbolts to create, improve, and maintain a successful brand. It'llhelp you define your company's mission, the benefits and featuresof your products or services, what your customers and prospectsalready think of your brand, what qualities you want them toassociate with your company, and so much more. Packed with plain-English advice and step-by-step instructions,Branding For Dummies covers assembling a top-notch brandingteam, positioning your brand, handling advertising and promotions,avoiding blunders, and keeping your brand viable, visible, andhealthy. Whether you're looking to develop a logo and tagline,manage and protect your brand, launch a brand marketing plan, fix abroken brand, make customers loyal brand champions—oranything in between—Branding For Dummies makes it fastand easy. Includes tips and cautionary advice on social media and itsimpact on personal and business branding programs Covers balancing personal and business brand development References some of the major brand crises—and how toavoid making the same mistakes Shows brand marketers how to create brands that match theiremployers' objectives while launching their own careers If you're a business leader looking to set your brand up for theultimate success, Branding For Dummies has you covered.

The Handbook of Crisis Communication

The Handbook of Crisis Communication
Author : W. Timothy Coombs,Sherry J. Holladay
Publisher : John Wiley & Sons
Release Date : 2011-08-24
Category : Language Arts & Disciplines
Total pages :768
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Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina Explores the key emerging areas of new technology and global crisis communication Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication

Journal of the Communications Research Laboratory

Journal of the Communications Research Laboratory
Author : Anonim
Publisher : Unknown
Release Date : 2001
Category : Artificial satellites in telecommunication
Total pages :129
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Now is Too Late

Now is Too Late
Author : Gerald R. Baron
Publisher : FT Press
Release Date : 2003
Category : Business & Economics
Total pages :332
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Baron shows executives and PR professionals precisely how the rules have changed and why public discourse has turned so ugly. Next, he offers a roadmap for defending oneself. Discover how to build reputation equity in today's environment; how to survive the maelstrom through clear thinking and strategy; and how to recover a reputation in the aftermath of a PR crisis.

The New PR Toolkit

The New PR Toolkit
Author : Deirdre Breakenridge,Joanne Cini,Thomas J. DeLoughry
Publisher : FT Press
Release Date : 2003
Category : Business & Economics
Total pages :240
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Drawing on contemporary PR work, the book offers a preview of the future of public relations - and a practical roadmap for becoming a strategic communicator, no matter who you're working with, or what challenges you're up against.

Crisis Management and Communication

Crisis Management and Communication
Author : Dan Pyle Millar,Larry L. Smith
Publisher : International Assn of Business
Release Date : 2002
Category : Business & Economics
Total pages :225
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