December 5, 2020

Download Ebook Free The Pursuit Of New Product Development

The Pursuit of New Product Development

The Pursuit of New Product Development
Author : Marc Annacchino
Publisher : Elsevier
Release Date : 2011-04-01
Category : Technology & Engineering
Total pages :536
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Product Development begins with an understanding of market needs, within a sound business model, a well-defined financial strategy, and well-thought-out strategic goals. This new book by industry-expert Marc Annacchino, will help the professional engineer, manager, marketer, and all others who must come together as a working team, to better understand their respective roles and responsibilities in that process. Today, speeding the right value proposition to the market can make all the difference between success and failure. With case examples, organizational analysis and project planning tools, this new book looks at that longer, organizational view of product development, and how that view can improve product development cycle times and better take advantage of new market opportunities. It will help the product development team better adapt to change and a dynamic market in today’s global economy through product platform management, and do so rationally and reliably. And it will help product development professionals to look for hidden value in existing product lines as they plan for that change and growth ahead. · Provides product development professionals with the concepts and tools for a more integrated, successful product development cycle · Promotes a more coherent deployment of managers, engineers, marketers, and sales personnel to achieve results within market opportunity in terms of time, cost and performance. · Shows how to better identify and target product value propositions in product line extensions and in securing new markets

New Product Development

New Product Development
Author : Marc A. Annacchino
Publisher : Butterworth-Heinemann
Release Date : 2003
Category : Business & Economics
Total pages :567
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Covers the entire process of product development from idea to launch without missing a step!

Organizing Cross-Functional New Product Development Projects

Organizing Cross-Functional New Product Development Projects
Author : Tobias Huth
Publisher : Springer Science & Business Media
Release Date : 2008-03-06
Category : Business & Economics
Total pages :185
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On the basis of a survey conducted with 133 project managers, Tobias Huth presents an empirical analysis of the organizational success drivers of cross-functional new product development projects. It is shown that certain antecedents should be permanently employed, while others should be managed dynamically.

Deep Data Analytics for New Product Development

Deep Data Analytics for New Product Development
Author : Walter R. Paczkowski
Publisher : Routledge
Release Date : 2020-02-19
Category : Business & Economics
Total pages :266
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This book presents and develops the deep data analytics for providing the information needed for successful new product development. Deep Data Analytics for New Product Development has a simple theme: information about what customers need and want must be extracted from data to effectively guide new product decisions regarding concept development, design, pricing, and marketing. The benefits of reading this book are twofold. The first is an understanding of the stages of a new product development process from ideation through launching and tracking, each supported by information about customers. The second benefit is an understanding of the deep data analytics for extracting that information from data. These analytics, drawn from the statistics, econometrics, market research, and machine learning spaces, are developed in detail and illustrated at each stage of the process with simulated data. The stages of new product development and the supporting deep data analytics at each stage are not presented in isolation of each other, but are presented as a synergistic whole. This book is recommended reading for analysts involved in new product development. Readers with an analytical bent or who want to develop analytical expertise would also greatly benefit from reading this book, as well as students in business programs.

Cooperative Research Ventures and New Product Development

Cooperative Research Ventures and New Product Development
Author : Aric Rindfleisch
Publisher : Unknown
Release Date : 1998
Category :
Total pages :324
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New Product Development

New Product Development
Author : J. O. Eastlack, Jr.
Publisher : Marketing Classics Press
Release Date : 2011-11-15
Category : Business & Economics
Total pages :129
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New Product Development

New Product Development
Author : George Gruenwald
Publisher : N T C Business Books
Release Date : 1992
Category : New products
Total pages :454
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Author is an alumnus of Evanston Township High School, class of 1940.

The Pursuit of Wow!

The Pursuit of Wow!
Author : Tom Peters
Publisher : Vintage
Release Date : 2010-09-22
Category : Business & Economics
Total pages :368
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Organized into more than 200 thought- and action-provoking elements—from the importance of clean trucks and bathrooms to conversations with entrepreneurs creating new markets—Tom Peters, bestselling management guru offers a practical guide to impractical times. In The Pursuit of Wow!, Tom Peters offers readers the words, the tools, to survive in tumultuous business environments. In his groundbreaking book, In Search of Excellence changed the way business does business. Now it’s time to take the next leap into the cyberstage era. Getting to a place called excellence is no longer the idea. You’ve got to take that leap, then leap again—catapult their imaginations, blow their mindsets—in a word, wow! them. Once more the unconventional Peters stimulates corporate thought processes. Along with the best of his columns, Peters includes questions and rebuttals that come from readers and listeners, as well as his own candid responses. A must-read for every business person.

Handbook of Bioentrepreneurship

Handbook of Bioentrepreneurship
Author : Holger Patzelt,Thomas Brenner
Publisher : Springer Science & Business Media
Release Date : 2008-10-11
Category : Business & Economics
Total pages :296
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Providing an important and timely overview of research on the exciting area of entrepreneurship in biotechnology, The Handbook of Bioentrepreneurship examines one of the most promising industries of the 21st century. While genetically engineered food and biopharmaceuticals have made biotechnology part of our everyday life, starting a bioventure is among the most complex and risky entrepreneurial tasks given long development cycles, high technological and market uncertainty, and high capital intensity. Providing unparalleled in-depth and detailed analysis, this Handbook sheds light on business models and strategies, financing, cooperation networks between firms and universities, among other issues. With new developments in biotechnology increasingly in the news, this is an important source for readers interested in public policy, entrepreneurship, and business in the 21st century.

New Product Forecasting

New Product Forecasting
Author : Kenneth B. Kahn
Publisher : M.E. Sharpe
Release Date : 2006
Category : Business & Economics
Total pages :157
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Describing the tools and techniques of forecasting new product development, this book features real-world industry cases and examples covering the basic foundations and processes of new product forecasting, the techniques of new product forecasting and the other managerial considerations.

Innovation Management and New Product Development

Innovation Management and New Product Development
Author : Paul Trott
Publisher : Financial Times/Prentice Hall
Release Date : 2002
Category : Business & Economics
Total pages :426
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This text offers advanced undergraduate and post-graduate students a contemporary view of innovation management that focuses on the links and overlaps between groups and disciplines. It takes a broad perspective, bringing together the various areas of business.

Product Lifecycle Management

Product Lifecycle Management
Author : Anselmi Immonen,Antti Saaksvuori
Publisher : Springer Science & Business Media
Release Date : 2013-06-05
Category : Business & Economics
Total pages :223
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This is the first English-language book on Product Lifecycle Management (PLM) that introduces the reader to the basic terms and fundamentals of PLM. The text provides a solid foundation for starting a PLM development project. It gives ideas and examples how PLM can be utilized in various industries. In addition, it also offers an insight into how PLM can assist in creating new business opportunities and in making real eBusiness possible.

Competing for the Future

Competing for the Future
Author : Gary Hamel,C. K. Prahalad
Publisher : Harvard Business Press
Release Date : 1996-03-21
Category : Business & Economics
Total pages :384
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New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. Their masterful blueprint addresses how executives can ease the tension between competing today and clearing a path toward leadership in the future.

Handbook of Research in Mobile Business, Second Edition: Technical, Methodological and Social Perspectives

Handbook of Research in Mobile Business, Second Edition: Technical, Methodological and Social Perspectives
Author : Unhelkar, Bhuvan
Publisher : IGI Global
Release Date : 2008-12-31
Category : Business & Economics
Total pages :688
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"This book collects the latest research advances in the rapidly evolving field of mobile business"--Provided by publisher.

Technical Editor's Handbook

Technical Editor's Handbook
Author : George Freedman,Deborah A. Freedman
Publisher : Courier Corporation
Release Date : 1994-01-01
Category : Science
Total pages :592
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Clear coverage of technical editing addresses basics and advanced topics, with chapters on notation, techniques, and accurate representation of terminology of mathematics, computers, physics, chemistry, and electronics. Extensive editorial aids.